<mets:mets OBJID="eprint_47969" LABEL="Eprints Item" xsi:schemaLocation="http://www.loc.gov/METS/ http://www.loc.gov/standards/mets/mets.xsd http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:mods="http://www.loc.gov/mods/v3" xmlns:mets="http://www.loc.gov/METS/" xmlns:xlink="http://www.w3.org/1999/xlink"><mets:metsHdr CREATEDATE="2026-10-09T18:07:34Z"><mets:agent ROLE="CUSTODIAN" TYPE="ORGANIZATION"><mets:name>Repository Universitas Negeri Padang</mets:name></mets:agent></mets:metsHdr><mets:dmdSec ID="DMD_eprint_47969_mods"><mets:mdWrap MDTYPE="MODS"><mets:xmlData><mods:titleInfo><mods:title>Pengaruh Price Perception terhadap Repurchase&#13;
Intention pada CV. Bukittinggi Furni Center : Brand&#13;
Experience Sebagai Pemediasi</mods:title></mods:titleInfo><mods:name type="personal"><mods:namePart type="given">Latiffa</mods:namePart><mods:namePart type="family">Humaira</mods:namePart><mods:role><mods:roleTerm type="text">author</mods:roleTerm></mods:role></mods:name><mods:abstract>Penelitian ini bertujuan untuk mengetahui pengaruh price perception terhadap repurchase intention dengan brand experience sebagai variabel mediasi pada CV. Bukittinggi Furni Center. Populasi penelitian adalah seluruh konsumen CV. Bukittinggi Furni Center, dengan sampel sebanyak 190 responden yang ditentukan menggunakan simple random sampling. Data primer dikumpulkan melalui kuesioner daring, sedangkan data sekunder diperoleh dari perusahaan. Analisis data menggunakan metode Partial Least Square-Structural Equation Modeling (PLSSEM) dengan software SmartPLS 4.1.1.3. Hasil penelitian menunjukkan price perception dan brand experience berpengaruh positif terhadap repurchase intention, dan brand experience memediasi pengaruh price perception terhadap repurchase intention.</mods:abstract><mods:classification authority="lcc">HF Commerce</mods:classification><mods:originInfo><mods:dateIssued encoding="iso8601">2025</mods:dateIssued></mods:originInfo><mods:originInfo><mods:publisher>Universitas Negeri Padang;Manajemen FEB UNP</mods:publisher></mods:originInfo><mods:genre>Thesis</mods:genre></mets:xmlData></mets:mdWrap></mets:dmdSec><mets:amdSec ID="TMD_eprint_47969"><mets:rightsMD ID="rights_eprint_47969_mods"><mets:mdWrap MDTYPE="MODS"><mets:xmlData><mods:useAndReproduction>
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