?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Roza%2C+Nismala&rft.aufirst=Nismala&rft.aulast=Roza&rft.date=2025&rft.title=Pengaruh+Endorser+Credibility+dan+Brand+Credibility+terhadap+Purchase+Intention+yang+Dimediasi+oleh+Attitude+Towards+Brand+pada+Produk+Y.O.U+di+Sumatera+Barat&rft.inst=Universitas+Negeri+Padang&rft.degree=Bachelor%2FSkripsi