<mets:mets xsi:schemaLocation="http://www.loc.gov/METS/ http://www.loc.gov/standards/mets/mets.xsd http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd" OBJID="eprint_44248" LABEL="Eprints Item" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:mods="http://www.loc.gov/mods/v3" xmlns:mets="http://www.loc.gov/METS/" xmlns:xlink="http://www.w3.org/1999/xlink"><mets:metsHdr CREATEDATE="2026-07-12T01:30:30Z"><mets:agent TYPE="ORGANIZATION" ROLE="CUSTODIAN"><mets:name>Repository Universitas Negeri Padang</mets:name></mets:agent></mets:metsHdr><mets:dmdSec ID="DMD_eprint_44248_mods"><mets:mdWrap MDTYPE="MODS"><mets:xmlData><mods:titleInfo><mods:title>Analisa Bauran Pemasaran Ritel pada Mini&#13;
Market MD Padang</mods:title></mods:titleInfo><mods:name type="personal"><mods:namePart type="given">Pepriyani</mods:namePart><mods:namePart type="family">Pepriyani</mods:namePart><mods:role><mods:roleTerm type="text">author</mods:roleTerm></mods:role></mods:name><mods:abstract>Penelitian ini bertujuan untuk menjelaskan tentang bauran&#13;
pemasaran ritel pada Mini Market MD. Penelitian meliputi produk, harga,&#13;
promosi, pelayanan, dan fasilitas fisik agar dapat mempermudah menggambarkan&#13;
tingkat bauran pemasaran ritel pada Mini Market MD.&#13;
Jenis penelitian ini merupakan penelitian deskriptif kualitatif yaitu&#13;
penelitian tentang informasi yang dikumpulkan dan dinyatakan dalam bentuk&#13;
kata-kata dan gambar, kata-kata disusun dalam kalimat, misalnya kalimat hasil&#13;
wawancara antara peneliti dan informan.&#13;
Hasil penelitian menunjukkan bahwa strategi bauran pemasaran&#13;
ritel pada Mini Market MD telah berjalan dengan baik dan sesuai dengan teori.&#13;
Walaupun masih ada beberapa hal yang belum optimal, maka diharapkan pada&#13;
Mini Market MD agar tetap mempertahankan bauran pemasaran yang telah&#13;
dilakukan dan terus mengembangkan atau meningkatkan bauran pemasaran yang&#13;
masih kurang optimal tersebut.</mods:abstract><mods:classification authority="lcc">H Social Sciences (General)</mods:classification><mods:originInfo><mods:dateIssued encoding="iso8601">2014-02</mods:dateIssued></mods:originInfo><mods:originInfo><mods:publisher>Universitas Negeri Padang;D3 Manajemen Perdagangan FEB UNP</mods:publisher></mods:originInfo><mods:genre>Thesis</mods:genre></mets:xmlData></mets:mdWrap></mets:dmdSec><mets:amdSec ID="TMD_eprint_44248"><mets:rightsMD ID="rights_eprint_44248_mods"><mets:mdWrap MDTYPE="MODS"><mets:xmlData><mods:useAndReproduction>
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    </mods:useAndReproduction></mets:xmlData></mets:mdWrap></mets:rightsMD></mets:amdSec><mets:fileSec><mets:fileGrp USE="reference"><mets:file OWNERID="https://repository.unp.ac.id/id/eprint/44248/1/final_B1_PEPRIYANI_58051_1727_2014.pdf" MIMETYPE="application/pdf" ID="eprint_44248_88574_1" SIZE="410837"><mets:FLocat xlink:href="https://repository.unp.ac.id/id/eprint/44248/1/final_B1_PEPRIYANI_58051_1727_2014.pdf" LOCTYPE="URL" xlink:type="simple"></mets:FLocat></mets:file></mets:fileGrp></mets:fileSec><mets:structMap><mets:div ADMID="TMD_eprint_44248" DMDID="DMD_eprint_44248_mods"><mets:fptr FILEID="eprint_44248_document_88574_1"></mets:fptr></mets:div></mets:structMap></mets:mets>