Transformation of Traditional Arts into Entertainment Arts: A Case Study of Acting Aspect and Performance Packaging

Indrayuda, Indrayuda and Azrul, Azizi Bin Amirul (2022) Transformation of Traditional Arts into Entertainment Arts: A Case Study of Acting Aspect and Performance Packaging. The International Journal of Visual Design, 16 (1). pp. 17-18. ISSN Print: 2325-1581 dan Online: 2325-159x

Preview

Text Indra_yuda_Transformation_of_Traditional Arts_into_Entertainment_Arts_Indrayuda_2021.pdf Download (711kB) | Preview

Abstract

The development of Randai as the Minangkabaunese traditional art in various regencies and cities in West Sumatra has decreased. One of the problems leading to such decrease is the presence of modern dances and theaters. Therefore, in order to keep its existence relevant, Randai needs to be transformed. This article aims at describing the transformation of Randai from a traditional art to a new form of performing arts. A descriptive qualitative research method was used to examine changes in Randai performances related to the aspects of acting perspective and performance packaging. The informants in this study were the heirs of traditional art of Randai, the actors of Randai, the managers of entertainment performing arts, art connoisseurs, and performing arts critics. The data were collected using interviews, direct observations on Randai activities, and literature review. The data were analyzed using an ethnographic method. The results show that there have been changes in the form and the packaging structure of Randai art. The newly designed Randai art is more artistic due to new acting and packaging techniques. These factors have transformed Randai into one of the more innovative performing arts.

Actions (login required)

View Item